The New Most Important People in the Room
Modern Business Leaders
Business: The Biggest Potential Impact of All

Businesses are really important community stakeholders and as such, it is time for us all to stop demonizing the top and bottom of the socioeconomic pyramid. Are there some businesses that knowingly make their money at the expense of segments of humanity and or our planet, - for sure, however, most business owners truly care about their communities and have a high desire to help. In Place Impact embeds businesses in Impact Economics economies in a manner where they also benefit.

To put the potential impact businesses can have in perspective, let's look at some basic statistics. 

In America alone there are over 16,000,000 operating businesses, combined, they employ over 129,000,000 people, they touch every community in the US, and they all use financial, human, and environmental resources to run their operations.

The public companies alone hold more than $2 Trillion in cash assets on their balance sheets, indeed some of it is levered, and too much remains offshore, however for the focus of this conversation, let us assume that the cash on hand at private companies makes up the difference. So what could happen to companies and society if every business leader truly embraced Impact Management and Leadership (CSR)? Current research shows that they would:

  • Generate higher revenues

  • Positively affect 129,000,000 employees and the people/communities they support

  • Produce greater margins

  • Help increase the velocity of capital and standard of living in virtually every community in America

  • Deliver enhanced bottom-line results

  • Reduce the effects of climate change and help steward and regenerate imperative parts of our environmental ecosystem

  • Increase brand and equity values

  • Support investments in Impact/Purposed/Mission-driven businesses while making a profit

  • Decrease employee and customer/client turnover

  • Help imperative initiatives get to scale

  • Hire the best and brightest talent

  • Bring offshore capital back on shoreTransform finance

  • Transform education

  • Eradicate poverty


Plus more.

The current management theory being taught at undergrad and grad schools, and being passed on at companies is wrong. That, in and of itself has to change, which is why in partnership with the School of Business at The College of Charleston, we run our Executive Leadership Impact Management Retreats. ​

Making A Profit While
Making A Difference

"The future's highest and most sustainable corporate financial returns will be delivered by leaders who make their profits either, not at the expense of any segment of humanity and or the environment, or, while deliberately driving positive impact for segments of humanity and or the environment. 

Additionally, the world's greatest accumulation of wealth will be built by people who innovate for-profit solutions for the economic, social, and environmental problems we face today."

Companies embracing the Leadership and Management principles of Profit & Purpose are already experiencing the:

  • Highest revenues, profits, brand equities and values, and employee and customer retention rates

  • Increased positive impact on their communities and the environment

  • Desires of the best and brightest wishing to work for them

As evidenced by the announcement from the Business Roundtable, global business executives are going to have to embrace Leadership and Management strategies designed through the lens of "Profit and Purpose". 

The executives at In Place Impact have been teaching Leadership and Management strategies through the lens of Profit and Purpose for 26 years. 

The Corporate Impact Index

Contact Us to Find Out More

The Corporate Impact Index is an online consulting tool that is used to help any organization find out where they are in the race to deliver the future's highest and most sustainable corporate profits, while also delivering the highest possible impact for all of their stakeholders. It is also used to help executives learn, embrace, embed, and measure the Leadership and Management principles of Profit for Purpose.


Unique to In Place Impact, The Corporate Impact Index allows companies to embed themselves within Impact Economics in a manner that drives:


  • Higher revenues, profits, and equity values

  • Lower employee and customer turnover

  • Greater positive impact or employees, communities, supply chains, and the environment. 

The Corporate Impact Index is not a self-assessment tool, and it comes with an Impact Economics Certified consultant to help maximize the benefit of becoming accredited and being embedded into an Impact Economics based ecosystem.

Are you ready to see where you are in the race to become the market leaders in 2020 and beyond?

If you are interested in learning more about how to "make a greater profit while making a greater difference" simply contact us for more information.  

Why In Place Impact

In Place Impact is the only company in the world that can provide you with outsourced Impact Economics Certified

CSR Officers

  • We are global experts in helping companies make greater profits by embracing Leadership and Management through the principles of Profit for Purpose

  • We are the only company in the world that has consultants Certified in Impact Economics

  • You do not pay us our entire fee as you take:

- 15% of it and make a direct, tax-deductible donation to a college in your community to help build a center for Impact Studies

- 5% of it and make a direct, tax-deductible donation to a charitable trust that invests in Impact Entrepreneurs based in your community

  • We are the only company in the world that can make your business part of an Impact Economics model. This is the model that drives positive benefits for all community stakeholders and it costs you nothing

  • We are the only company in the world that can accredit you as a business that is part of an Impact Economics ecosystem

  • We are the only company in the word that can use our proprietary "Corporate Impact Index" tools to help you

  • We are one of the only companies in the world that provides outsourced CSR Officers

  • Our fees are less than many consulting companies and because as we locate in your community, they stay there to help increase the velocity of capital

Look Whose Talking
Indra Nooyi
Indra Nooyi

CEO & Chairwoman PepsiCo

Ray Dalio
Ray Dalio

Chairman & CEO Bridgewater

Jean Case
Jean Case

CEO The Case Foundation

Marc Benioff
Marc Benioff

Founder, Chairman & CEO Salesforce

Larry Fink
Larry Fink

Chairman & CEO BlackRock

Marillyn Hewson
Marillyn Hewson

CEO Lockheed Martin

Nick Hanauer
Nick Hanauer

Founder True Patriot Network

Mary Barra
Mary Barra

Chairman & CEO General Motors

Profit for Purpose Leadership and Management

The next iteration of CSR and Corporate Citizenship is Impact Leadership and Management through the lens of Profit and Purpose. Impact Leaders and Managers touch every department/function in an organization. They are playing ever more important roles in branding, marketing, PR, driving sales, and setting internal cultures. No longer are they a window/connection to a corporation's stakeholders, they have actually become the eyes (windows) into the soul of a company. This trend is so profound that CEO searches now focus heavily on CSR and Corporate Citizenship professionals because they truly are the Impact Leaders and Managers in the room. 


Why? Because they deliver the highest:

  • Revenues, margins, and profits

  • Brand and equity values

  • Employee and customer retention rates

  • Marketing ROIs

  • Corporate growth rates


  • Executives in the highest demand are those with the tools, know-how, skill sets, and contacts required to design, embed, and steward Impact Management Systems within an organization. 

  • Companies embracing Impact Leadership and Management get to hire the best and brightest talent

  • Impact leaders and managers are becoming the most important people in the room

 "9 Out of 10 Consumers Will Stop Purchasing From Brands
that Lack Transparency"
~ Sprout Social
By helping companies adopt the Leadership and Management strategies of Profit & Purpose, they will be helping drive positive change for ALL
From Cost Centers to Profit Drivers

The future's most sought after leaders will be experts in Impact Leadership and Management. Put yourself and your company at the forefront of your industry.


  • Uncover your company's signature cause

  • Build imperative bridges between every functional department in your company

  • Examine the future of Profit & Loss, and redefine corporate P&L statements

  • Make your company's culture it's brand

  • Build an Impact Culture that will top strategy

  • Become a secret weapon in your corporate sales strategies

  • Design and implement Impact Leadership and Cause Marketing strategies that will:

  • Increase revenues

  • Boost customer acquisition and retention rates

  • Lower employee and client attrition

  • Keep you and your company relevant in today's changing sphere

Learn From the World's Best

"Just the value of the time and intellectual capital we receive from Stuart Williams is worth tens of thousands of dollars. Add to that the friendships we build with like-minded people, the profound positive impact we have on our companies, and the impact we have in our communities and the value becomes priceless" 

In partnership with the College of Charleston, In Place Impact runs Executive Education Retreats for business owners, leaders, and managers who wish to learn Impact Management and Leadership. 

The Faculty includes our founder, Stuart Williams, who:


  • Co-created the first platform for "Making A Profit While Making A Difference" in 1993.

  • Used the principles of Impact Leadership & Management to help create over $1B in realized equity values for the companies he started and sold and or worked at

  • Created the Center for Impact Studies t the College of Charleston (he insists on participants at the retreats to redirect 20% of their fee as a donation to the College of Charleston, School of Business to help fund the Center for Impact Studies)

  • Is a frequent global speaker on all things Impact, including speaking at the UN, to the Elders, and to multiple corporate leaders and head of state. 

Impact Economics Salesforce Structure

One of our clients has requested that we share the new Impact Economics Salesforce Structure that it paid us to design for its national sales organization.


A quote from the CEO:


"This is the most impactful structure I have ever seen. It helps us financially, our employee's productivity and quality of life, our customers, the communities we serve and are located in, and the environment. Please share this as we all need a better quality of life, a greater connection with our markets, and a new way of building stakeholder engagement.


Given what has happened to businesses and their people due to COVID, this needs to be shared".


If you run a large sales force with national coverage complete the request form below so that we can send you the blueprint.